Vision & Leadership

Our Vision

Water infrastructure management is changing, and Clearford is leading the way.

While large scale solutions have a place in an increasingly urban world, the runaway costs of maintaining these centralized facilities pose a significant challenge to society. The land required and environmental impacts are equally amplified in ways we are only just recognizing, as earth and water resources become more stressed.

Clearford is committed to a different model of sustainability—one that seeks local solutions that respect people and the environment.

Clearford’s approach to optimizing the design and installation of water infrastructure for long term sustainability enables responsible development and prosperity for communities. Clearford solutions are more efficient, longer lasting and less expensive than conventional systems.


Kevin Loiselle, CEO and President

Kevin is responsible for identifying and implementing strategic initiatives like mergers and acquisitions, contractual relationships, and representational agreements for geographic regions which build on the business model and present opportunity to enhance value of Clearford. Kevin is also responsible for delivery of the Clearford corporate business plan, including the management of all staff.

Kevin started his career with the Coopers & Lybrand Consulting Group (now PricewaterhouseCoopers) and went on to co-found Opinion Search Inc., which he built through rapid sales growth and a series of strategic partnerships and acquisitions. He subsequently sold the rebranded company, Decima Research, in a multi-million dollar transaction to Harris Interactive, a US public company. Kevin is a graduate of Carleton University and an avid equestrian.

Mark McGuire, CFO and Vice President Finance

Mark manages the finances and public compliance and reporting responsibilities at Clearford Water Systems. He has held a variety of Senior Finance positions at Zarlink Semiconductor Inc, a Canadian public company previously based in Ottawa. Mark is a graduate of University of Western Ontario and a chartered accountant, who began his career at Coopers & Lybrand (now PricewaterhouseCoopers).

Richard Nie, Executive Vice President

With 25 years of construction, sales and water industry experience in design-build, self-perform construction, and plant operations, Richard is a leader of Clearford’s holistic approach to addressing clients’ water infrastructure needs. He is a proponent of the solution model that provides clients with the complete picture to make informed decisions on their capital and operations investments. Outside of work, Richard enjoys family time with his wife and children.

Wilf Stefan, CTO and Vice President Engineering

Wilf leads technology development and project design and delivery activities for Clearford. During his career, he has held various roles in industry sectors including water and wastewater treatment, mining, oil & gas exploration, high tech, food processing, and university research. Wilf has worked and lived in West Africa and the Netherlands. Wilf received his Mechanical Engineering degree from the University of Saskatchewan and his M.B.A. from the University of Ottawa. He has worked on various volunteer boards and organizations, and is currently a member of the Canadian Ski Patrol providing first aid.